What They Built With NetShop
3 real customers · 3 business models · RM 100M+ combined in 2025
No staged demos, no fiction. Real numbers from founders running on the same platform.
Background
ifei is one of the earliest overseas-beauty reseller brands in Malaysia. Founder Ivy Low has spent years building out cross-border supply chains. Once the business took off, she moved to a multi-blogger co-op model with each blogger owning a different product line.
The Founder's Chronic Headaches
- Lots of bloggers, but every order needed manual settlement and KOL commission math — month-end was a breakdown
- The generic ecom platform + Excel combo held for two years, then the numbers started disagreeing
- KOLs couldn't see their own numbers — she had to email each one an Excel report every month
- Wanted to launch new categories, but content production couldn't keep up
Why NetShop
- Multi-blogger independent storefronts + unified settlement solved the old headaches in one go
- Fully automated KOL commission (orders auto-attributed + % share per KOL + KOL self-login) made payouts transparent
- AI copy generation pushed new-product listing speed 6× faster
- AutoCount integration saved one full-time accountant
2025 Results
- 2025 GMV crossed RM 50 million
- 5 bloggers each running their own brand line, zero interference
- Monthly reconciliation cut from 3 days to 30 minutes
- KOL disputes dropped from 5-8/month to zero
"Customer testimonial pending from Ivy Low. We don't fabricate quotes — real beats polished."
Background
ibeauty focuses on Korean beauty overseas reselling. The industry softened in 2024 and Gary hit a rough stretch — too many SKUs (over 2,000), content couldn't keep up with live-stream pace, and reconciliation got so complex the boss had to step in himself.
The Founder's Chronic Headaches
- Too many SKUs — listing speed always lagged restocking
- Live-stream moves fast, but product images, copy, and video all had to wait on a designer
- Multi-currency + multi-tax reconciliation (KRW, MYR, LHDN e-Invoice) pushed the finance team to the breaking point
- High inquiry volume, but human agents couldn't respond 24/7
Why NetShop
- The AI trio (try-on + video + copy) let one person produce the content of ten
- LHDN e-Invoice auto-generation + AutoCount real-time sync
- Facebook Messenger auto-notifications + quick-checkout short links lifted customer satisfaction
- Multi-blogger independent storefronts let ibeauty run separate category lines
2025 Results
- 2025 revenue broke RM 10 million despite a down market
- Product listing 6× faster (from 30 min to 5 min)
- 100% LHDN e-Invoice compliant submissions
- Live-stream order conversion climbed significantly
"Customer testimonial pending from Gary."
Background
iselection is an apparel brand that joined NetShop in 2025. Founder Ivy ran a brick-and-mortar store before pivoting to live-stream commerce. Her concerns were the same as most new founders — limited budget, small team, wanted to see results before committing further.
The Founder's Chronic Headaches
- New to live-stream — didn't know what tools to use
- Small team (just 2-3 people): product photos, model shoots, copywriting all on her
- Tight budget — didn't want to sign an annual contract
- Wanted to see first if the model actually worked
Why NetShop
- Pro covered everything she needed, and the transparent pricing made it easy to sign
- AI virtual try-on solved the no-budget-for-models problem
- Live-stream integration + POS let her run online + a small physical store at the same time
- Low learning curve — her team was productive within a week
First 6 Months Results
- GMV crossed RM 300K within 6 months of joining NetShop
- AI try-on saved her RM 2,000/month in model fees
- Live-stream conversion up 40% vs. the old way
- Still a 3-person team, but handling double the volume
"Customer testimonial pending from Ivy."